The next emblem was introduced in the same year. The range includes shades of red, blue, violet, and blue. It consists of a white-gray circle with a bright outline and a double note. In July 2015, the Apple Music service appeared, and with it a new logo. The palette of the logo changed dramatically: the circle turned red, the dark shadows disappeared. The developers started experimenting with note color again.
The double note was repainted black and moved closer to the center. In its place, a blue circle with a white outline was depicted. The logo CD was removed as it was no longer relevant. This was the reason for a global redesign. In September 2010, the 10th version of the media service with Ping’s integrated social network was released. The emblem remained the same: a blue note on a shiny CD. Over the next three years, the iTunes interface was constantly updated. The designers changed the angle of the CD and left one big double note in dark blue. This happened after Apple adopted the media player for the iPod. The second logo appeared a few months later. This choice was because CDs were intended to store digital audio recordings, and iTunes had to replace them. Back then, he had a simple emblem with a CD and three eighth notes, colored blue, purple, and pink. The application was originally designed as a player for Macintosh computers. The wide lower shadow created this impression. He was slightly raised, almost standing on the edge. The background was a sparkling CD with a light rainbow spectrum above and reflections of notes below.
They were located separately from each other and were painted in different colors with gradient transitions: pink, purple, blue. The logo depicted three eighth notes – not only with a head and a calm but also with a flag. This turned out to be enough to indicate the specialization of the service and do without textual information. The debut emblem was immediately multi-speaking: a CD and a few notes.